Labelexpo presentations show how flexo competes head-on with digital, offset and gravure printing

Rochester, NY, Green Bay, WI, Monday, September 12, 2016 —

Kodak and MPS are proud to partner at Labelexpo Americas 2016 to demonstrate how flexo label printers can deliver a level of print quality and cost competitiveness that will enable them to compete head-on with digital, offset and gravure suppliers. Kodak and MPS will demonstrate the advanced capabilities of the flexo technology by running three different press demonstrations on MPS’ automated EF press at booth 911.

Flexo directly competes with digital, offset and gravure in three demonstrations
The advanced capabilities of flexo technology will be demonstrated in three separate press demonstrations, all run twice a day at Labelexpo Americas 2016. The first demonstration will be hosted by MPS and will focus on running an eight color job on self-adhesive material using CMYK inks only. Furthermore, during this demonstration, the new side load quick change die station Chameleon RobustCut of EMT and MPS will be introduced. The second demonstration will be targeted at high-speed production of shrink sleeves using GEW’s hybrid UV and LED technology. The third demonstration will be hosted by Kodak and will focus on the latest Kodak digital flexo plate technology which, together with the MPS automated press technology, enables high resolution, smooth transitions, clean reverses, open shadows and high-contrast image reproduction and functional microtext.  “We are excited to partner with MPS and to show how label printers can benefit from the latest flexo technology,” states Doug A. Weiss, Kodak’s Business Development and Brand Support Manager. “We’ve been getting a great response to FLEXCEL NX System ’16 since its launch at drupa and we’re looking forward to demonstrating live how new features like Kodak’s Advanced Edge Definition technology bring unprecedented control to ink transfer, enabling the highest quality, clean flexo printing.” Kees Nijenhuis, vice president of MPS Systems North America adds “this partnership resulted in the creation of three very impressive print job designs pushing the limits of flexo technology. We are eager to show this to the market during live press demonstrations at our booth at Labelexpo 2016.”

Partners at Labelexpo 2016
Kodak and MPS decided to partner for Labelexpo 2016, after a successful cooperation during the Dion Label Printing open house held in Westfield (MA) earlier this year. During the event, an eight color job (CMYK + 4 spot colors) was reproduced with just CMYK inks using KODAK FLEXCEL NX Plates with Kodak’s proprietary Advanced DIGICAP NX Patterning technology applied that leverages micro-engineered surfaces to increase ink transfer capabilities. Other partners join the cooperation of Kodak and MPS at Labelexpo 2016, including Zeller+Gmelin, Green Bay Packaging, Harper, Kocher & Beck, Klöckner Pentaplast, Meca print sleeves and Splash Graphics.

Seeing is believing
Both Kodak and MPS are excited to invite all visitors Labelexpo Americas 2016 visitors to the joint press demonstrations at MPS booth 911. Challenging print jobs have been created to push the limits of the latest flexo technology. The daily press demonstrations are planned for 09.45, 10.45 and 11.45 in the morning and 01.45, 02.45 and 03.45 in the afternoon.