|
Drupa 2012
3 to 16 May in Düsseldorf
1. KBA stand / exhibits
KBA has taken a 3,500m² (37,675ft²) stand (C47-1/2) in hall 16. This year’s banner, “sprinting ahead”, underscores our conviction that even 200 years after the invention of the cylinder printing press by Friedrich Koenig there are still plenty of opportunities for print in today’s multi-media environment, and that KBA, as a press innovator, will actively shape the future of print. We are therefore moving into digital print with a high-volume web-fed inkjet press using Kyocera printing heads and water-soluble inks for the personalized full-color production of books, commercials and magazines.
Our primary focus at Drupa will be on sheet fed presses, with five Rapidas on the stand spanning the entire spectrum from commercial to packaging and small to large format, and combining digital inkjet with offset (Rapida 105).
For web press users we are also displaying printing units of our new automated Commander CL newspaper press and 16-page C16 commercial web press – both complete with automatic plate changing and console – plus a quarter-fold.
In addition to an upgraded Genius 52UV, our subsidiary KBA-MePrint will be presenting a new variable-format web press for flexible and rigid packaging, while KBA-Metronic will be exhibiting thermal inkjet addressing systems, also for packaging. Our Indian alliance partner The Printers House (TPH) will be sharing the stand for the first time and will be showing a single-width Orient newspaper press with integrated folder.
On the Toray stand nearby the focus will be on sustainability, with a Rapida 106 waterless UV offset press demonstrating its capabilities on a selection of challenging substrates.
The messages we are seeking to impart are:
- Rapida 75: New advances in B2
- Rapida 105: Rapida 106 and inkjet inside
- Rapida 106: World make-ready champion with new features
- Rapida 145: Trust the leader in large format and packaging printing
- KBA web-fed digital press: Engineering excellence for the digital market
- Metronic packaging web press: Web offset quality with format flexibility for packaging
- Commander CL, C16: Innovative web offset technology for markets in transition
In the Solution Centre staff will demonstrate continuous workflows with Kodak CTP and Logica Sistemi MIS. In the adjacent Technology Lounge visitors can find out more about LED and HR-UV systems, energy management (Panasonic) with heat recovery, climate-neutral print production (Climate Partner) and other topics. The central office, store-room, cloakroom (240 lockers) and 19 air-conditioned conference rooms (all with seating for 6 people, with one room each for web-fed and sheet fed service plus three VIP rooms mainly reserved for members of the board) will be located on the ground floor. KBA-NotaSys will again have a dedicated zone. There will be two reception/information desks at the entrance, with access to the exhibition area either directly from the main passageway that runs through the hall or from the side passageways. Although the exhibits will take up a lot of space we are retaining the forum concept so as to insulate visitors for as long as possible from the hubbub of the hall and encourage them to stay with us. Because some of the presses are extra long, access to the courtyard is mainly via the central aisle the kitchen, restaurant and bar, with seating for 380 and a view of the exhibits, will be on the upper floor along with seven air-conditioned conference rooms and a VIP room.
2. Drupa 2012 banner “sprinting ahead”
This will feature widely on the stand, print samples etc. We are seeking to reassure customers and prospects by imparting an image of innovation, reliability and solid worth, with a personal touch. Please also be sure to point out the Technology Lounge and the waterless Rapida 105-5+C+UV on the adjacent Toray stand.
3. Press demonstrations
All the Rapidas sheet-fed presses exhibited, and the new digital web press, will be demonstrated “live” (3 to 4 shows per press per day) in German and English alternately, as per the schedule in your Drupa flyer. Please refer to this schedule when arranging for prospects to attend a demonstration. For organizational reasons, demonstrations for individual customers or groups are only possible by prior arrangement with our stand directors, Klaus Schmidt or Jürgen Veil.
Demos of KBA-MePrint’s packaging web press and Genius 52UV will be held independently of the video shows. The C16 and Commander CL printing units and the quarter-fold will be demonstrated individually by KBA staff according to demand. KBA Radebeul is planning to issue personal invitations to VIP customers to attend special demonstrations of our new sheet fed offset presses on selected days, in the relatively quiet period immediately after the doors open. You will be sent details in due course.
|
